Longs

In-depth articles and comprehensive news coverage

November 3, 2026

Scratch Cards Lift Spending For Engaged Players In A/B Test

A six week A/B test found scratch cards did not materially raise average deposits or daily retention across the full pre-VIP segment. Even so, regularly engaged players deposited 5% more, giving operators a clear case for tighter segmentation and sharper communications.

Player Reactivation: Why Players Leave and What Brings Them Back

B2B iGaming

November 3, 2026

Player Reactivation: Why Players Leave and What Brings Them Back

Player reactivation works when operators identify early signs of churn and respond with relevant, low-friction offers. The strongest campaigns fix payment, product and support issues first, then measure success through return rates, repeat deposits and 30 day retention.

Bingle Bingle Brings Roulette Roguelike Play to Steam

Indie studio Knitting Games has released Bingle Bingle on Steam after more than two years in early access. The single-player title uses roulette mechanics in a roguelike format and does not support real-money betting.

Faster First Withdrawals Lift Second Deposit Conversion by 7%

B2B iGaming

October 31, 2026

Faster First Withdrawals Lift Second Deposit Conversion by 7%

A three-month A/B test found that a simplified first withdrawal process increased second deposit conversion from a 40 to 41% baseline to as high as 51%. Players who completed a successful first withdrawal also returned to make a second deposit 30 to 40% faster.

Dutch CRUKS Users Targeted by Illegal Casino Ads

Regulation & Legislation

October 31, 2026

Dutch CRUKS Users Targeted by Illegal Casino Ads

An investigation in the Netherlands found hundreds of Meta ads promoting offshore casinos to people trying to block their gambling through CRUKS. The case exposes a serious channelisation problem as stricter legal market rules push more spend towards unlicensed operators.

Stake’s UI And UX Model Highlights Retention Tools

B2B iGaming

October 30, 2026

Stake’s UI And UX Model Highlights Retention Tools

A product review of Stake’s global platform shows how VIP visibility, layered rewards, sportsbook protection features and community mechanics work together. The case also highlights mandatory identity checks before deposit, giving operators a clear view of retention and compliance design.

Casino

October 30, 2026

Players Judge Online Casinos by Payouts, Not Licences

Player trust in online casinos is driven more by payouts, brand familiarity and site usability than by licence checks. Surveys from Sweden, the UK and Australia show many users cannot verify legal status, which raises the value of payment controls and clear consumer protection.

VIP Tipping Test Showed Modest Withdrawal Impact

B2B iGaming

October 27, 2026

VIP Tipping Test Showed Modest Withdrawal Impact

A casino test added an optional tipping field to VIP withdrawals for players with personal managers. Uptake was meaningful, but the feature retained only about 0.3% of total monthly withdrawal volume at project level.

What It Costs to Launch a Sportsbook Platform

B2B iGaming

October 27, 2026

What It Costs to Launch a Sportsbook Platform

Sportsbook operators usually choose between white label, a supplier platform, or in-house development. The cost gap is driven less by entry fees and more by recurring charges, revenue share, and control over data, pricing, and compliance.

RajBet Shows How Localisation Drives iGaming Growth

B2B iGaming

October 24, 2026

RajBet Shows How Localisation Drives iGaming Growth

RajBet has built distinct market approaches for India and Uzbekistan since 2020, tailoring content, payments and retention tools. The case shows that effective localisation in iGaming depends on product design, local payment access and market-specific player incentives.

Casino

October 23, 2026

Why Time2Vip Matters For Casino VIP Growth

Time2Vip tracks how quickly a player reaches a first VIP tier, giving operators a clear view of campaign quality, segmentation strength and traffic value. Used properly, it helps teams spot high-potential players earlier and flag fraud risks when progression looks unnaturally fast.

Philippines Tops Gaming Brand Search Interest

The Philippines led Blask's September search index for gaming brands, overtaking Brazil and India. At the same time, PAGCOR reported that Philippine online gaming revenue fell 37.2% year on year in Q2 2026, highlighting a widening gap between search demand and spend.

KTO Founder Addresses Layoffs Amid Brazil Compliance Uncertainty

Regulation & Legislation

October 23, 2026

KTO Founder Addresses Layoffs Amid Brazil Compliance Uncertainty

KTO’s founder says the company has cut jobs after a government decision to ban iGaming disrupted its operating plans in Brazil. The business states its licence remains valid until 25 October while it reviews next steps under Brazilian rules.

New Macau Relaunches Bilingual Archive Platform

New Macau has rebuilt new-mac.com to improve access to more than 2,100 bilingual articles, 15 quarterly volumes and nearly 200 newsletters. The relaunch adds AI search, faster loading, partner pages and an A to Z directory covering more than 1,500 people.

Asian Gaming Power 50 Gala Dinner Set for 6 November

Events

October 23, 2026

Asian Gaming Power 50 Gala Dinner Set for 6 November

Inside Asian Gaming will host the 19th Asian Gaming Power 50 Gala Dinner on 6 November 2026 at the JW Marriott Grand Ballroom, Galaxy Macau. The event will reveal this year’s 50 most influential figures in Asian gaming and reinforce Macau’s role as a leading venue for major industry gatherings.

ProPublica Test Put DraftKings VIP Controls Under Scrutiny

Sports Betting

October 22, 2026

ProPublica Test Put DraftKings VIP Controls Under Scrutiny

A ProPublica journalist posing as a high-risk bettor was invited into DraftKings' VIP programme within days of heavy losses. The case has intensified debate over how operators balance player value, bonus systems and responsible gambling controls.

Brazil Freezes iGaming Market Ahead of Election Run-Off

Regulation & Legislation

October 22, 2026

Brazil Freezes iGaming Market Ahead of Election Run-Off

Brazil has suspended its regulated betting and online casino market through an executive decree, shutting down operator sites from 6 October. The government has paired the freeze with tighter payment blocks, anti-money laundering enforcement and cross-border action against illegal operators.

IAG Reveals Judging Panel for 2026 Asian Gaming Power 50

Events

October 22, 2026

IAG Reveals Judging Panel for 2026 Asian Gaming Power 50

Inside Asian Gaming has named the judging panel for its 2026 Asian Gaming Power 50 ahead of the gala dinner on 6 November at Galaxy Resort in Macau. The line-up blends media, academia, legal and operational expertise, with IAG Chief of Staff Scott Messinger joining as a new judge.

UX and CRM Lead Bettor Retention Ahead of Bonuses

B2B iGaming

October 21, 2026

UX and CRM Lead Bettor Retention Ahead of Bonuses

Optimove’s survey of NFL bettors shows product experience and payout simplicity matter more than promotions alone. Multi-brand play remains common, which raises the value of relevant CRM, clean UX, and well-timed offers.

Novig Scales US Sports Trading With CFTC Model

Sports Betting

October 21, 2026

Novig Scales US Sports Trading With CFTC Model

Novig is expanding as a US sports prediction market regulated by the CFTC, offering peer-to-peer pricing without a bookmaker margin. The platform reported 2.05 million visits in September 2026 and is positioning itself around sports-only trading.