📈 Zambia case study points to Tier-3 ROI

Performance Lab says it built a stable, high-retention acquisition funnel in Zambia within two months, moving away from standard playbooks. Using Facebook traffic, the team reported 10,000 first deposits, a 67% repeat deposit rate and 106% ROAS on more than $42,000 spend. 📊💡 The case study, shared via Highroller Telegram, adds to the industry’s focus on Tier-3 markets where efficient localisation can outperform broad acquisition tactics. For operators and affiliates, the takeaway is clear: emerging markets may reward tailored strategy over scale-first spending. 🌍