🇿🇦 Sun targets online share surge in South Africa

Sun International says it wants to double its online market share in South Africa, backed by a frontend overhaul, product upgrades and new senior leadership, according to iGaming Business. 📈 CEO Ulrik Bengtsson is positioning digital as a bigger growth engine for the group. Why it matters: South Africa remains one of Africa’s most watched regulated gambling markets, so sharper user experience and stronger exec focus could lift competition across the sector. 🎯 For B2B suppliers, that points to rising demand for better platforms, localisation and retention tools. 🔎