📱 Social media takes centre stage at AffPapa

Social media strategy was a key talking point at the AffPapa Conference, where Alexandra Voronetskaya joined a panel on how iGaming brands can turn likes into leads in a tightly regulated market. The discussion focused on what may actually work on social platforms in 2026. 📊🎯 Why it matters: as compliance rules tighten, operators and affiliates need sharper, more credible digital engagement to build loyalty and acquire players responsibly. The session signals that social media is no longer just a marketing add-on, but a strategic channel for future growth. 🚀 Source: slotegratornews Telegram.