🎯 Marketing Takes a Hit from UK Gaming Taxes

Tax hikes on British online gaming are just three months away, and the penny-pinching has already started. Entain, a major operator, is leading the charge by curbing promotional expenses. 📉 This step, while expected, highlights marketing as one of the first sectors to feel the squeeze. The effects extend beyond mere advertising. Although horseracing dodged tax increases, it will still feel the financial pinch as operators tighten belts and pull back from commercial partnerships. 📊 With marketing budgets shrinking, how might the industry revamp strategies to stay competitive?