🇦🇷 LOTBA flags new digital betting risks

At SBC Summit Americas 2026, Buenos Aires regulator LOTBA said prediction markets, social media and new digital acquisition channels are putting pressure on Argentina’s online gaming framework. The regulator called for updated rules to keep the market safe, transparent and fit for fast-moving digital formats. 📱⚖️ Why it matters: regulators are no longer focused only on operators, but also on how players are reached and influenced online. For the wider iGaming sector, that signals tighter scrutiny of marketing, product design and emerging betting models. Source: SBC Noticias. 🎯