⚖️ Lords ad ban push raises channelisation fears

The UK House of Lords is facing fresh scrutiny over calls for a tougher gambling advertising ban, with critics warning it could drive more players towards unlicensed operators ⚠️. Recent debates point to wider European examples where strict ad curbs weakened channelisation rather than improving consumer protection. Why it matters: if regulated brands lose visibility, black-market sites can fill the gap 🎯📉. For B2B operators, the bigger question is how policymakers balance harm reduction with keeping players inside safer, licensed ecosystems. 🌐 Source: iGaming Expert