📊 iGaming Traffic Quality Goes Beyond FTD

iGaming traffic quality can no longer be judged by FTD and CPA alone, says Rita Ostrovskaya. Operators and affiliates are now tracking deeper indicators such as OAS, RD, NGR, retention, LTV and cohort behaviour 📈 The shift matters because headline acquisition numbers rarely show long-term player value. For the industry, that means smarter optimisation, better partner evaluation and more sustainable growth 🔍🎯 Source: R2B.News Telegram. 🌐 Source: R2B.News Telegram