🤝 GiG bets on 888Africa to boost B2B growth

GiG says its planned 888Africa acquisition is a “time-limited” opportunity that could strengthen its B2B pipeline, according to CFO Phil Richards. The move also marks a return to B2C as Evoke restructures. 🤝📈 Why it matters: this is more than an M&A story. It shows how suppliers are using targeted deals to widen distribution and client access, even as analysts flag potential B2B headwinds for the group. Source: iGaming Business. 🌐 Source: iGaming Business