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🚀 FDJ Rebrands for Global Sports Betting Push
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When FDJ acquired Kindred Group in 2024, it gained major brands like Unibet and 32Red, known for strong international presence and sports sponsorships. Now, FDJ is amplifying its reach by adopting Unibet’s branding across its sports betting operations. But with new regulations and tax changes in core markets, will this strategic shift navigate the challenges ahead? 🌍