🎯 Tier 1 launch? Start with retention, not traffic

Rita Ostrovska says a new iGaming product targeting Tier 1 markets should not begin with traffic acquisition. Her view: first build the core product, retention model and player value proposition before paying for scale 📈🎰 Why it matters: in costly, highly regulated Tier 1 markets, weak retention can make user acquisition uneconomic. For operators, the message is clear — fix product-market fit first, then grow with confidence 🚀 🌐 Source: R2B.News Telegram